Sony have announced the latest attempt to combat illegal downloading - Music Unlimited. The UK version launched just before Christmas and it is now being made available across Europe and later in the US. The service allows users to access music by Sony artists, and those signed to the other big four including EMI, which is stored using Cloud technology. This means that once you are signed up to the service - which costs a fee (the basic costing £3.99) you can access the music on a variety of devices, from PS3s to mobile phones. It offers the user the benifits of personalisation and mobility and, what many may see as, affordability. It will be a a rival to serives like Spotify, which also streams music. It's another example of the big music groups trying to do things in-house, allowing them to have more control over the supply chain, reduce cost and increase profits. Wednesday, January 26, 2011
Big Four Reach For The Sky
Sony have announced the latest attempt to combat illegal downloading - Music Unlimited. The UK version launched just before Christmas and it is now being made available across Europe and later in the US. The service allows users to access music by Sony artists, and those signed to the other big four including EMI, which is stored using Cloud technology. This means that once you are signed up to the service - which costs a fee (the basic costing £3.99) you can access the music on a variety of devices, from PS3s to mobile phones. It offers the user the benifits of personalisation and mobility and, what many may see as, affordability. It will be a a rival to serives like Spotify, which also streams music. It's another example of the big music groups trying to do things in-house, allowing them to have more control over the supply chain, reduce cost and increase profits. 
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